January 27, 2009 :: Volume 8

In This Issue...

This issue seems to be dominated by the economy – what we’re doing to help members thrive, what others are saying about the economy, and how you can best position yourself and your practice using effective online marketing strategies that are fairly inexpensive. I hope you find this information helpful. And as always, we welcome your feedback.

1. Succeeding in Today's Economy: A Conversation with One of the Nation's Leaders in Legal Consulting
2. Legal Practice Economic Toolkit
3. Biggest Bankruptcy Boom in 20 Years
4. One Local Attorney's Experience with Online Marketing
5. What's Your Social Media Strategy?
6. Take 10 Minutes to Improve Your Bottom Line
7. Ohio Blawg Receives Award
8. 10 Things You Should Never Put in an Email


Succeeding in Today's Economy:
A Conversation with One of the Nation's Leaders in Legal Consulting

Wondering how to control costs during an economic downturn? Looking for inexpensive yet effective marketing techniques or creative client development ideas? Curious about what’s happening out there in the legal profession and what the future holds?

Ward Bower, a principal of Altman Weil, Inc. and one of the nation’s leaders in legal consulting, will be in Columbus on Thursday, February 12 to speak exclusively to Columbus Bar members about these issues and more. The noon presentation will be free to Columbus Bar members. Contact Donna for details and registration.


Legal Practice Economic Toolkit

The Members-only Online Economic Tool Kit is being created exclusively for Columbus Bar members to gather all the latest economic news about the practice of law, including articles, tips for marketing law practices from national legal marketing experts, a members-only message board to encourage discussion and suggestions between Columbus Bar members related to the economy, exclusive, regularly updated video clips from national and local experts and more. The design of the Columbus Bar Online Economic Tool Kit is being finalized this month and we’d welcome member suggestions about what should be included. Contact Donna Sweet with suggestions or questions.


Biggest Bankruptcy Boom in 20 Years

According to a recent article in ABA Law Practice Management, experts predict the biggest boom in bankruptcy matters in 20 years, suggesting the practice niche is a hot hiring area.



One Local Attorney’s Experience with
Online Marketing

~by Bradley B. Wrightsel, Esq.

Brad Wrightsel, Wrightsel & Wrightsel, shares his insights on navigating the world of online marketing.





What’s Your Social Media Strategy?

Does Brad’s story inspire you? Here’s more information about creating your own social media strategies – The Good, The Bad & the Time-Sucking.




Take 10 Minutes to Improve Your Bottom Line

~by Tim Hrastar

Lawyers are good at coming up with excuses about why they don’t do marketing, or more specifically business development. The most common excuse is that they don’t have the time. As soon as you finish reading this article, do the three things I suggest today and everyday this week. It will take you about 10-minutes tops each day—so there’s no excuse.


Ohio Blawg Receives Award

The Stark County Law Library was named Best Legal Blog Digest. The Library received a “Blawggie” for effectively monitoring the best posts from a number of blogs in one place. It's a great way to keep up with developments when you don't have much time.


10 Things You Should Never Put in an Email

Lawyers are increasingly searching company e-mail and files during e-discovery. If you find yourself typing one of these phrases, perhaps you should delete the entire email.




DISCLAIMER: The CBA provides links to various sources of information in Columbus Bar News Bytes eNewsletter purely for the convenience of readers. The opinions expressed by the authors are their own, and the CBA is not responsible for reliance on any such information.


Featured
Resources:


Quick Links:

The Complete Lawyer

ABA's Blawg Directory

Jim Calloway's
Law Practice Tips

Maddock on
Marketing Blog


Upcoming
CLE Institutes:

February 5-6
Real Property
Law Institute:
Both Days

Real Property
Law Institute:
Thursday Only (Feb 5)

Real Property
Law Institute:
Friday Only (Feb 6)


SAVE THE DATE!
(information
coming soon)

April 24
Solo/Small Firm
Conference

April 29-30
Bankruptcy Law Institute

May 1
Probate Law Institute


* * *

For all CLE listings,
please visit:
www.cbalaw.org/cle.

Contact us:
P: 614/221.4112
F: 614/221.4850
E: jill@cbalaw.org